symbol, image, round, internet, round out, design, isolated, graphic design, sign, signalise, no person

PASTURE RAISED IS A DIFFERENT ANIMAL

Pastured poultry means the chickens live on pasture in a natural habitat (on grass, in the fresh air and sunshine, with plenty of space to roam and forage). Pastured chicken is not only nutrient dense and delicious, but also helps rebuild healthy regenerative soils.

Perdue is the first company in the world to have a USDA process-verified program that guarantees every bird was truly raised on fresh pasture.

THE TRUE PASTURED POULTRY DIFFERENCE

Our commitment to pasture-raised poultry goes beyond the grass on which our chickens graze.

FREE RANGE

Raised indoors with “access” to the outdoors

illustration, symbol, vector, recycling, design, image, disjunct, no person, graphic, sign

OUR PASTURED CHICKENS

Raised on fresh pasture every day in floorless mobile coops

BETTER FOR
CHICKENS

Fresh air, sunshine, exercise and fresh pasture every day

Plenty of bugs and worms to forage, because that’s what real chickens eat

Never given drugs or antibiotics, allowing their natural immune system to develop

BETTER FOR
YOU

Higher in Vitamin A

triangle, symbol, endanger, lucky, no person, disjunct, illustration, sign, image, design

Lower in Saturated Fat

Rich in Omega-3s

Naturally Nutrient Dense

BETTER FOR
THE LAND

symbol, illustration, eco, disjunct, design, ecology, recycling, image, nature, vector, leaf, flora, no person, bio, desktop, sign, shape

Composting farm waste into the soil encourages quick topsoil regeneration

This process increases biodiversity of the land and vitality of the farm soil

We rotate our chickens to fresh pasture every day, further strengthening the soil

THE CYCLE OF REGENERATIVE AGRICULTURE

In our system, every bird is truly pasture raised, because we move their coops to fresh pasture every day. Others call stationary barn-grown birds with outdoor access “Pasture Raised.” The problem with this is they may never actually go outside. In fact, our data shows that as many as 97% of birds do not spend meaningful time on pasture. And even if they do, they will overgraze the land if it’s not in constant rotation.

Regenerative Agriculture Cycle

Pasture Grows Strong & Tall

Cows Graze & Fertilize Soil

Pasture Is Ready For Chickens

Chickens Graze & Fertilize Soil

REGENERATIVE AGRICULTURE YOU CAN SEE

Three years and many chickens later, our first pasture was completely revitalized.

BEFORE

AFTER

Increased soil organic matter from 0.9% to almost 3%

Sequestered over one million pounds of atmospheric carbon back into the soil

symbol, nature, disjunct, design, illustration, desktop, art, ecology, image, leaf

Increased water-holding capacity by nearly 7 million gallons

STATE-OF-THE-ART
MOBILE- COOP TECHNOLOGY

Our coops are moved and rotated every 24 hours to ensure the chickens get the freshest pasture every day. These unique, first-of-their-kind coops are engineered with 100% solar power, providing the chickens with life on pasture 24/7, along with protection from adverse weather and predators like coyotes and hawks.

PIONEERS OF PASTURE-RAISED POULTRY

2011
Perdue became the number one producer of UDSA-Organic chicken

symbol, recycling, image, eco, design, illustration, check, sign, disjunct, round out, shape, round, no person, ecology, vector, celtic, yes, cross, graphic, circular, element, addition, bio, validation, signalise, pollution, graphic design

2017
Perdue led the industry in raising chickens with no antibiotics ever

NOW
Perdue is the first large poultry producer to build a leading pasture-raised chicken program at scale to expand consumer access to pastured chicken